Ania W. Payne, PhD Appointed New Chief Strategy and Marketing Officer of Single Use Support

Michael Mühlegger
Michael Mühlegger
Single Use Support Announces Ania Payne as new Chief Strategy and Marketing Officer further Strengthening the Leadership Team

Single Use Support is pleased to announce the appointment of Ania W. Payne, PhD as Chief Strategy and Marketing officer (CSMO), effective immediately. This move continues to strengthen the leadership team and underscores the company's commitment to driving forward its ambitious global strategic growth plans.

Kufstein, April 28, 2025 — Single Use Support, a leading provider of innovative advanced fluid management and cold chain solutions for the biopharmaceutical industry, is pleased to announce the appointment of Ania W. Payne, PhD as Chief Strategy and Marketing officer (CSMO). She started her career in management consulting at McKinsey in Boston, working on strategy topics for pharma and life science companies. She then spent almost seven years at the Life Science business of Merck KGaA, Darmstadt, Germany, leading marketing, strategy, and R&D functions for the global Contract Testing Services business under the BioReliance® brand. Beyond her deep experience in Life Science tools, Ania also spent the past year driving Life Science ecosystem development, supporting company formation and strategy development for early-stage biotechnology companies. 

In her new role, Ania will be responsible for developing a global growth strategy in collaboration with the whole executive team, including portfolio and go-to-market strategies, supported by an operational scaling plan for Single Use Support’s platform systems and consumables portfolio. She will create a strategy organization as well as a fully-integrated marketing organization.

Ania Payne and Darren Verlenden walking through the production area at Single Use Support.
With the addition of Ania to its top management, Single Use Support continues to position itself as a key player as it collaborates with biopharmaceutical clients to achieve quality outcomes. 
Michael Mühlegger
Michael Mühlegger Head of Marketing Communications

Michael Mühlegger is the Head of Marketing Communications at Single Use Support. He has 10+ years experience in the fields of marketing, inside sales, communications, content management, and creative production. With a keen understanding of market dynamics and customer behavior, Michael has successfully implemented innovative marketing strategies to drive business growth and enhance brand visibility.

He has a strong background in content management, with a focus on life sciences and biopharma trends, and is adept at creating compelling content across multiple platforms to engage audiences and effectively communicate brand messages.